Digital Marketing Specialist
This badge was issued to Ciara McGowan
on 03 October 2025.
This badge recognised the completion of a comprehensive training programme in digital marketing, focusing on search engine optimisation (SEO) and the use of mobile technologies and social media for marketing products and services. Participants gained practical skills in optimising web content for search engines, leveraging mobile platforms, and crafting effective social media strategies to enhance brand visibility and engagement.
Search Engine Optimization Social Media Digital Marketing Analytics Marketing Social Media Strategy Keyword Research Content Creation Editing Email Marketing Google Analytics Marketing Automation Marketing Communications Marketing Strategies Mobile Technologies Marketing Social Media Marketing Use of Technology in MarketingCriteria
Completed a structured course covering the fundamentals of SEO, including keyword research, on-page and off-page optimisation, and analytics.
Participated in workshops and practical sessions on using mobile technologies and social media platforms to market products and services effectively.
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